A Fragmented World

http://fullcomment.nationalpost.com/2011/01/24/tasha-kheiriddin-too-busy-to-play-the-political-game/#ixzz1BzgECxxH

      A friend sent me the link to this article from the National Post suggesting it was similar to some things I have spoken to on here. I agree with a lot of the points in this article especially the talk about people just being too busy with their own lives. We live in a world where we are surrounded by more choices everyday. I'm always amused when products try to keep their market share, ratings etc. up to the same levels as previous years. The best example of this was the efforts of Monday Night Football to maintain the same share they had previously by trying all sorts of things such as bringing in Dennis Miller, changing game times etc. The reality was they didn't have a problem it was just the fact that there are more choices and people are paying less attention. Not surprisingly none of these things made any significant difference to the ratings. Same problem with  politics in my opinion.